Dr.Marwa Abdelrassoul

Qualifications:

Multilingual Healthcare Marketing Consultant and Academic Professional with 20+ years of diversified experience across international education programs, public-private healthcare partnerships, scientific research, and digital marketing.

Founder and Managing Partner of a healthcare consultancy firm with a focus on brand positioning, knowledge dissemination, and strategic marketing for health services.

Former senior executive and department head at Bibliotheca Alexandrina, leading international collaborations, program design, proposal writing, and science-based public outreach.

Academic credentials include a Master's in Clinical Pharmacy (Queen's University Belfast), Advanced Marketing Diploma, and Executive Management Training from Dubai.

Certified in Digital Marketing, Financial Management, Project Coordination, and E-Commerce Web Technologies (CIW Diploma).

Specializations:

Strategic planning, project lifecycle management, cross-functional team leadership, and multi-stakeholder coordination.

Marketing strategy development, brand awareness campaigns, and performance evaluation for healthcare institutions.

International collaboration, proposal writing, donor engagement, and grant/funding acquisition (TWAS, WHO, IDLO, etc.).

Scientific communication, knowledge management, and academic outreach in healthcare and pharmaceutical education.

Workshop and training development, capacity building, and knowledge transfer programs for researchers and professionals.

Digital marketing, content strategy, and program promotion using social media and e-learning platforms.

Policy advocacy, authorship guidelines, intellectual property training, and open-access publishing in higher education.

Multilingual communication and stakeholder engagement (Fluent in Arabic, English, French; Basic German proficiency).